As lockdown has eased, we have been delighted to welcome businesses back into town for the first time since March.
The BID team made weekly trips into the town centre to put down social distancing stickers in preparation for when the town began to reopen. We contacted those businesses where the largest queues were likely to form and continue to work with them, the county and the borough council to manage queues and keep people safe and confident.
During and post-lockdown we stayed in regular contact with Cheltenham Borough Council, Gloucestershire County Council, Gloucestershire Constabulary, Marketing Cheltenham, town centre partners and our wide network of independent and national retailers and other businesses.
The BID’s Ambassadors spent hours weeding areas of the town centre which had become overgrown during lockdown and the BID in Bloom displays were installed to help make the town look beautiful this summer.
With the mandatory wearing of face coverings from Friday 25 July, the BID is offering independent businesses free face coverings to encourage customers to comply and have confidence in going into their businesses.
The Eat Out to Help Out Scheme started last week, and the BID made sure all eligible businesses knew how to register, the terms and conditions and how to claim. The BID has also started a focussed campaign promoting those businesses offering the initiative to customers Mondays- Wednesdays through August.