Promoting

We are committed to raising the profile of local businesses, ensuring they are seen, supported and celebrated. By funding Marketing Cheltenham, the town’s official destination marketing body, we help position Cheltenham as a must-visit place to shop, dine and explore.

Businesses benefit from a range of practical support, including free PR opportunities through the BID team, discounted promotional packages on the Visit Cheltenham website, and tailored promotion to highlight awards, achievements and key milestones. BID levy payers receive Bronze level business listing on the Visit Cheltenham website free of charge.  Email info@cheltenhambid.co.uk to get your business listed. 

Cheltenham BID is committed to supporting businesses in driving up standards through the training of staff. We provide free and part-funded training courses for BID businesses. Collaboration sits at the heart of this work. We encourage businesses to share their community activity and take part in wider BID campaigns, particularly through social media.

We have a strong digital voice for the town. Across Instagram, Facebook and LinkedIn, our growing social channels reach thousands of people — with over 5,500 Instagram followers, 4,600 on Facebook and 2,300 on LinkedIn helping to amplify local businesses and town-wide campaigns.

Together, these initiatives strengthen Cheltenham’s reputation while giving individual businesses the visibility, support and tools they need to thrive.