Connecting

As a Business Improvement District, we bring local businesses together, giving them a stronger collective voice and the opportunity to influence positive change in Cheltenham’s town centre. By representing our members’ interests in local decision-making, we ensure businesses are heard where it matters most.

We create regular opportunities for connection and collaboration through BID networking events, where businesses can share ideas and build relationships. Throughout the year, engagement is tailored across retail, hospitality and corporate sectors, ensuring discussions and priorities are relevant and meaningful. Member feedback plays a vital role in shaping our focus and future projects.

Our new incentive for 2026 is our Working Groups for each sector is which designed using breakfast meetings and lunchtime talks to evening socials, these events provide opportunities to meet new people, share ideas, and gain valuable insights into the local business community.

Businesses are kept informed through our regular BID e-newsletter, which shares town centre updates, opportunities and upcoming activity.

We also offer a BID Membership Card, an exclusive benefit for staff working in levy-paying businesses. The card is designed to help employees get more from the town centre, while encouraging local spend and strengthening the business community.