Working to make Cheltenham a great place
to work, live, visit and do business.
What we do
Cheltenham BID represents and supports almost 800 levy paying businesses and promotes Cheltenham as a safe, secure, attractive, clean, welcoming, vibrant, and connected place to spend time.
A BID (Business Improvement District) is a geographically defined area where businesses come together and agree to invest collectively in projects and services which improve their trading environment.
The BID invests millions of pounds, lobbies at a local and national level and acts as the key voice for the town centre and its business community.
Our Promises
With strong partnerships already in place, and a proven reputation as a trusted and influential voice for local businesses, we’re in the perfect position to deliver even more. Through these promises, we will position Cheltenham as the place to be for residents, visitors, and investors.
We will be focusing on four key themes:
Our Business Plan: Term 3
Our Business Plan for 2026-2031 is below. Take a look inside to see what we want to achieve to support your business and the town centre in our new term. Remember that your vote protects your business. The BID is your voice, your advocate, and your partner in making Cheltenham a town where businesses can grow and thrive.
