The line-up of events for the BID’s Cheltenham Cocktail Week in May has been confirmed.
The week, which runs from Monday May 14 to Saturday May 19, will see many of the town’s best-loved bars, pubs, clubs and hotels coming together to celebrate the wide array of cocktails available in Cheltenham.
It will also see the launch of the Cheltenham Trio, three great new cocktails that have been specially created by local bars.
They are: Godiva Spritz made from Beefeater Gin (Tom Noori, Door 4), License to Thrill made from Absolut Vodka (created by Liam Dunn, CoCo), and Gold Cup made from Jameson Whiskey (Simon Rouse, Clarence Social).
The BID is running the week with the support of Pernod Ricard UK.
The full line-up of events and prices is:
Monday May 14: Opening Party sponsored by Absolut Vodka – sample Absolut cocktails and find out more about the week ahead. 7.30pm, Aquavitae, Ormond Place, £10.
Tuesday May 15: The Chivas Blend experience – learn the process of making blended scotch and create your own unique whisky to take home. 7.30pm, John Gordons, Montpellier Arcade, £10.
Wednesday May 16: Plymouth Gin Tea Party – learn the history behind Plymouth Gin and enjoy some classic cocktails. 3pm, Queens Hotel, £15.
Plymouth Gin Botanical Lab – journey through the history and production of Plymouth Gin and try your hand at making your own creation. 7.30pm, Lily Gins, Regent Street, £10.
Thursday May 17: Battle of the Whisky Giants – Irish v Scotch. Who wins? All you need to know about these two great whisky producing nations. 7.30pm, Revolution Cheltenham, Clarence Parade, £10.
Friday May 18: Havana Club Rum: The Cuban Experience – learn the history behind such classics as the Mojito and the Daiquiri. 7pm, Smokey Joes, Bennington Street, £10.
Saturday May 19: An Afternoon Tea with Perrier Jouet – taste the range from one of France’s most historic champagne houses. 12pm, Door 4, Montpellier Walk, £15.
Closing Party sponsored by Jameson Irish Whiskey – Join us in the speakeasy bar Croft & Jones to see the week out with a bang. 7.30pm, The Clarence Social, Clarence Parade, £10.
All events are being offered on a first-come, first served basis. Bookings can be made via We Got Tickets here or on the Cheltenham Cocktail Week Page on Facebook.
Tom Noori from Door 4 said: “Last year when we hosted the Perrier Jouët Champagne event, the BID helped drive marketing and we sold out immediately. It helped show people what our business offers and many of them are now loyal customers.”
BID Director Kevan Blackadder said: “We think the Cheltenham Trio will create a lot of interest across the town. We’re hoping to engage even more businesses than last year and believe that many will pick up new customers not just during the week but for the months ahead.”
Pernod Ricard UK’s Business Development Executive, Keli Toseafa, said: “The Pernod Ricard Brand Ambassadors will be bringing their expertise to some great events and will be informing as well as entertaining. We’re delighted to be working with Cheltenham BID again in such a fantastic town.”