March 2019 Newsletter
Helen Howe joined the BID Board in August 2018 and represents the night-time economy.
Helen and her husband Jon opened Lumiere just over 10 years ago and they have seen a change in Cheltenham since then, particularly as a food destination. Lumiere was one of a handful of independent restaurants in a market dominated by chains when they first opened. Now, says Helen “Cheltenham has the most amazing independent food offerings, there really is something for everyone, including two of the top fine dining restaurants in the country.”
Helen and Jon chose to open their business in Cheltenham because of its vibrant economy. The fact that it is centrally located between both their families is a bonus. Helen’s days off are never dull, she’s either walking the dogs in Pittville Park, walking around the shops, taking in the atmosphere of one of the festivals or going to an exhibition at The Wilson.
Helen joined the Board because she really wants to help make Cheltenham a town we can all be proud to live and work in. She said: “With the well-publicised struggles that the high street is facing, it has never been more important to make sure that our town is visible, accessible and attractive to consumers. It’s also a great way for the smaller businesses to have a voice.”
Having a BID is important to Helen, as is getting businesses to engage with the BID. She takes the view that the more businesses that get involved, the more variety the BID can promote, making the scope for what can be achieved for Cheltenham and our businesses endless.
Community minded is one way to describe Helen, particularly when you know that since opening Lumiere in 2009, almost £20,000 has been raised by the team for The National Star College. Lumiere has recently purchased a defibrillator and is working with Tidal Training Direct to support the PUBlic Hearts Appeal.
Being a restaurateur has not always been Helen’s line of work. For 10 years she was a Biomedical Scientist for the NHS. (Oh, and she hates bananas!)