Interactive Christmas advent calendar social media campaign

Cheltenham BID has worked with more than 24 businesses on an exciting new Christmas marketing initiative designed to encourage people safely into the town centre this December.

An interactive advent calendar offering daily giveaways will sit on the BID’s social media channels throughout December, each day requiring entrants to answer a question related to a specific BID business.

Participants will be encouraged to go and safely interact with the businesses, and specific questions may require a study of window displays or a peep through to the shop’s interior. Once the answer is sent in, the participants will be in with the chance of winning the prize. 

For more competition information and the terms and conditions, visit  

We have kindly been donated lots of high-quality prizes from businesses, including £500 worth of vouchers from Beards, prizes from Anthropologie, W.H Smith, Boots and so many more.

Do you follow Cheltenham BID on social media?