March Newsletter article 2019
Cocktail Week has become an integral part of the Cheltenham calendar and this year we’d like to see every bar, restaurant, club and hotel in the town getting involved. There are more than 60 venues in the BID zone who could participate.
So, instead of holding branded events in selected venues, we’ll be encouraging cocktail fans to visit some of their favourite venues – and try new ones.
Running from Friday May 10 through to Saturday May 18 there’s an opportunity for every establishment to offer something different and there’s a huge audience to draw on. Whether you choose to hold an event, offer some exclusive cocktails or one-off discounts, we’d love you to be involved in some way.
We will promote the event across all our social media channels, provide every participating venue with marketing collateral and showcase your event on VisitCheltenham.com. Across Facebook, Twitter and Instagram, Cheltenham BID, OurChelt and Visit Cheltenham have more than 20,000 followers. That’s a huge potential audience you could reach and free if you’re a BID business.
All we ask is that you offer at least one £6 cocktail throughout the week or hold at least one event. That could be a cocktail mixing masterclass, a live music event, a gin tasting evening or an afternoon tea with champagne. Or you may have a completely different idea of your own.
We’d love to hear what ideas you have and how you’d like to get involved. So please email Belinda Hunt at firstname.lastname@example.org to let us know what your plans are.